A project of the Johns Hopkins Bloomberg School of Public Health's Center for Communication Programs.

The Four Pillars

The four pillars of the United Against Malaria campaign are education, protection, visibility and advocacy.

Understanding the four pillars can help reduce the impact of malaria on productivity, incomes, and the health of a nation.

Education is teaching staff and their families about malaria.

Protection is providing tools to enable employees to protect themselves from malaria and its effects.

Visibility is giving prominence to the brand and partnership.

Advocacy is using each of these elements to expand partnerships and inspire action.